Icone Demi Bra

In French, à la mode means “in the fashion,” and therefore the products we carry represent the latest and most fashionable pieces in the lingerie market. Our mission is to ensure every woman is properly fitted in a comfortable, supportive, yet fashionable bra. In order to serve all women, à la mode offers a vast size range that is not typically found at other lingerie retailers. Our sizes range from 28 to 44 in the band size and AA to K in cup size, including a good selection in hard to find sizes like 32D, 32DD, 34D, 34DD, 34FF, 36DD, 36G, 40DD and more.